Jeff Lunsford

CEO
Tealium

Jeff Lunsford has more than two decades of experience as a technology and Internet executive and leader. Jeff previously served as President, CEO and Chairman at Limelight Networks, which he took public in 2007 as part of a $240M IPO. From 2003-2006, Jeff was the CEO of WebSideStory, a SaaS-based web analytics pioneer that went public in 2004 and is now part of Adobe Systems. Prior to that, Jeff was the CEO of TogetherSoft, a software development tools company that was sold to Borland Software. A former naval aviator, Jeff received a B.S. in Information and Computer Sciences from the Georgia Institute of Technology.

Check out the incredible speaker line-up to see who will be joining Jeff.

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Beyond Basics: Making Your Online Experiences Seamless

Thursday, February 12th, 2015

14:50 Leveraging The Power Of Real-Time Data

Financial services organizations are facing massive expectations from today’s consumer, where everything is personalized and delivered in real time, on any device. In order to meet the demand for this always-on experience, there is a growing need for marketing technologies that leverage real-time, first-party data to empower these organizations to more quickly and intelligently interact with their customers.

This session will explore how financial services organizations can:
- Unlock customer data that's trapped in siloed systems
- Build a real-time, unified view of the customer
- Be more agile in responding to customer needs and trends
- Dimensionalize customer engagement and cross-channel experiences