NetFinance Interactive 2015 (past event)
December 01 - 03, 2015
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Patrick Kelly
Executive Director Emerging Channels
USAA
Check out the incredible speaker line-up to see who will be joining Patrick.
Download The Latest AgendaCrossing The Channel: Bridging Digital Into Physical
Monday, January 12th, 2015
12:10 Panel Discussion: Working With A Mobile-First Mindset For Digital Excellence
Financial Institutions must ensure their online experiences are seamless across channels. These days, customers do not just browse on the phone; they buy. By thinking about your mobile experiences with eCommerce top of mind, your business will yield higher conversions. The experts on this panel are changing the way their businesses think of their digital and mobile strategies by:
•Catering to the on-the-go customer and building a framework for smooth, one-click access
•Resourcing talent: running a mobile site and online site—how do you balance the two?
•Is an enhanced mobile site enough? Deciphering if an app is still necessary for your brand
•Building trust for your customers so they know it’s safe to transact on mobile